FEEL BIG AIR
Feel the Air, both above and below, with the Nike Air Max 270 Flyknit Men's Shoe. It features Nike's biggest heel Air unit yet, plus an ultra-breathable Flyknit upper that helps keep you cool when the temperatures rise.
• Foot-hugging Flyknit is snug, lightweight and breathable
• Max Air cushioning provides maximum comfort upon impact
• Durable rubber tread delivers excellent traction
Nike Air Max Origins
Nike's revolutionary Air-Sole unit made its way into Nike footwear in 1978. In 1987, the Nike Air Max 1 debuted with visible air in its heel, allowing fans more than just the feel of Air-Sole comfort—suddenly they could see it. Since then, next-generation Nike Air Max shoes have become a hit with athletes and collectors by offering striking colour combinations and reliable, lightweight cushioning.
Nike Flyknit technology was inspired by feedback from runners craving a shoe with the snug (and virtually unnoticed) fit of a sock. Nike embarked on a four-year mission with teams of programmers, engineers and designers to create the technology needed to make the knit upper with static properties for structure and durability. Then the precise placement of support, flexibility and breathability—all in one layer—was refined. The result is a featherweight, form-fitting and virtually seamless upper. This unprecedented precision maximises performance while reducing the material waste of traditional cut and sew by an average of 60%. The equivalent of six recycled plastic bottles are used in every pair of Flyknit shoes, saving millions of kilos of material from reaching landfills.